Privacy Policy

Last updated: August 1, 2026

Uptown Place Apartments respects your privacy. This Privacy Policy explains what information may be collected through this website, related leasing forms, analytics tools, advertising tools, and the Uptown Place Apartments Facebook Page, and how that information may be used.

Information We Collect

We may collect information you choose to provide when you contact us, request a tour, join a waitlist, submit an application inquiry, or interact with Uptown Place Apartments online. This may include:

Name, email address, phone number, preferred contact method, desired apartment type, move-in timing, and message content submitted through contact, tour-request, waitlist, or apply-online forms.
Information related to your rental inquiry or application process, including information submitted through third-party application or property-management systems.
Technical and usage information such as pages visited, device/browser type, referring website, approximate location derived from IP address, and interactions with site buttons or forms.
Cookies, analytics identifiers, advertising identifiers, and similar tracking information, including Google Analytics and, if enabled, Meta/Facebook Pixel or similar advertising tools.
Interactions with the Uptown Place Apartments Facebook Page or Instagram presence, such as comments, likes, messages, lead forms, ad interactions, or other information you make available through Meta platforms.

How We Use Information

We may use collected information to:

Respond to rental inquiries, tour requests, waitlist requests, and questions.
Coordinate leasing communication and process rental applications or related next steps.
Operate, maintain, and improve the website, contact forms, listings, and leasing workflow.
Measure site performance, advertising performance, and interest in available apartments.
Advertise Uptown Place Apartments on Facebook, Instagram, Google, and other channels, including remarketing or conversion measurement where permitted.
Protect against spam, misuse, fraud, or unauthorized access.
Comply with legal, accounting, property-management, or regulatory obligations.

How Information Is Shared

We may share information only as needed for leasing, property management, website operations, advertising, compliance, and service delivery, including with:

Hignell Rentals, as the property manager for Uptown Place Apartments.
Application, leasing, property-management, CRM, email, hosting, analytics, and form-service providers that help operate the website and respond to inquiries.
Meta/Facebook and related advertising platforms when you interact with Uptown Place Apartments on Meta platforms or when advertising, analytics, lead-form, pixel, or conversion tools are used.
Google Analytics and similar analytics providers used to understand site performance and inquiry activity.
Legal, regulatory, or professional parties where required to comply with law or protect rights and safety.

We do not sell personal information in the ordinary sense. Some advertising or analytics uses may be considered “sharing” under certain privacy laws. You may contact us using the information below to ask about access, correction, or deletion.

Cookies and Tracking

This website may use cookies, pixels, analytics scripts, and similar technologies to remember preferences, measure traffic, understand which pages and buttons are used, and evaluate advertising performance. These tools may include Google Analytics and Meta/Facebook Pixel or similar advertising technologies if enabled. You can adjust cookie settings through your browser and may use platform-level settings offered by Google, Meta/Facebook, or other advertising networks.

Facebook and Instagram

If you interact with Uptown Place Apartments through Facebook, Instagram, Messenger, Meta lead forms, comments, or ads, Meta may collect and process information according to its own terms and privacy policies. Information you submit through Meta platforms may be used by Uptown Place Apartments and Hignell Rentals to respond to your inquiry, measure campaign performance, and advertise available apartments.

Your Rights and Choices

You may request access to, correction of, or deletion of personal information you provided through this website or the Uptown Place Apartments Facebook Page. To request deletion, follow the instructions on our Data Deletion Instructions page.

We may need to retain certain information where required for legal, accounting, fraud-prevention, dispute-resolution, property-management, or application-record obligations.

Data Security

We use reasonable administrative, technical, and organizational safeguards to protect information. No website, email, form, or online service can guarantee complete security.

Children’s Privacy

This website is intended for rental housing inquiries and is not directed to children under 13. We do not knowingly collect personal information from children under 13.

Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised “Last updated” date.

Contact

For privacy questions or requests, contact Uptown Place Apartments / Hignell Rentals at RFM@Hignell.com.